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Inflation: The Imperative of Robust Cash Management

Updated: Aug 27, 2023

As economies across the globe grapple with fluctuations, businesses are feeling the impact of these changes more than ever before. One significant challenge that companies are currently facing is dealing with periods of high inflation. These inflationary trends can erode purchasing power and have a dramatic effect on both revenues and costs, thereby putting immense strain on cash management. This article will explore strategies that businesses can adopt to safeguard their cash reserves during times of high inflation.


Understanding Inflation and Its Impact

Before delving into strategies, it’s crucial to comprehend what inflation means for a business. Inflation is the rate at which the general level of prices for goods and services is rising, and subsequently, purchasing power is falling. High inflation can affect businesses in several ways:

  1. Increased Costs: The cost of raw materials, labour, and overheads can increase, causing a squeeze in profit margins.

  2. Decreased Demand: As consumers grapple with higher living costs, they may cut back on spending, leading to decreased demand for your product or service.

  3. Cash Value Erosion: The purchasing power of cash decreases over time due to inflation. This means the cash held today will buy less in the future.


Proactive Cash Management in High Inflation

When confronted with high inflation, businesses must take proactive steps in managing their cash flows. Here are a few strategies that Ascern Advisers recommends:

1. Regular Cash Flow Forecasting:

During periods of high inflation, cash flow forecasting becomes crucial. Accurate forecasts enable businesses to predict the inflow and outflow of cash, providing a roadmap to navigate through uncertain financial terrains. This helps identify potential cash shortfalls and allows companies to take mitigating actions in advance.

2. Swift Invoicing and Collections:

To avoid the eroding power of inflation on your receivables, it is essential to invoice promptly and have an effective collections strategy. The sooner you collect, the less your cash inflow is affected by inflation.

3. Prudent Inventory Management:

High inflation increases the cost of inventory. Therefore, maintaining lean inventory levels and adopting just-in-time inventory systems can help. Regularly review your inventory turnover rates and eliminate obsolete items to free up cash.

4. Sensible Investment Decisions:

With cash losing value during high inflation periods, holding excessive cash reserves might not be beneficial. Consider investing in avenues that offer returns higher than the inflation rate. This could be expanding your business, acquiring assets or exploring other investment opportunities.

5. Negotiation with Suppliers:

In a high inflation environment, prices from suppliers are likely to increase. Therefore, renegotiating terms with suppliers to lock in prices for a longer period or negotiating better credit terms can help manage costs and preserve cash.

6. Reviewing Pricing Strategy:

While it’s challenging to pass on the increased costs to customers, a carefully planned incremental pricing strategy can help maintain profit margins. It’s essential to communicate openly with your customers about why prices are increasing.

7. Cost Efficiency:

High inflation necessitates a renewed focus on cost-efficiency. Businesses need to identify areas where costs can be reduced without compromising on the quality of goods or services. This could be by automating processes, outsourcing non-core activities, or improving operational efficiency.

8. Hedging:

For businesses with foreign exchange exposures, high inflation can lead to volatile currency movements. Hedging strategies using financial instruments can help businesses lock in costs and protect against adverse movements.

**Cash management during high inflation is a complex task that requires strategic planning and diligent execution. As every business is unique, so too will be its strategy for managing inflation. What works for one business may not work for another. Therefore, it’s vital to understand your business thoroughly, keep abreast of economic changes, and continuously refine your strategy as necessary.


At Ascern Advisers, we are experienced in helping businesses navigate through challenging financial landscapes. If you need assistance in managing your cash during high inflation or any other financial advisory services, please reach out to us. Let us help you secure your business’s financial health and set you on a path to sustainable growth.

Remember, periods of high inflation require more than just survival; they present opportunities for businesses that can adapt and strategize effectively. With sound financial guidance, businesses can not only weather the storm of inflation but turn it into a catalyst for growth.

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